Ad Blindness

Pronunciation: /æd ˈblaɪndnəs/

Definitions of ad blindness

noun a condition in which individuals ignore or fail to notice advertisements, often due to overexposure or desensitization

Example Sentences

A1 Ad blindness is when people ignore online advertisements.

A2 Many internet users suffer from ad blindness, making it difficult for advertisers to reach their target audience.

B1 Ad blindness can be a challenge for marketers trying to promote their products or services effectively.

B2 To combat ad blindness, advertisers need to create engaging and relevant content that captures the attention of their audience.

C1 The phenomenon of ad blindness has led to the development of new advertising strategies to overcome consumer apathy towards traditional ads.

C2 In the age of ad blindness, companies must continuously innovate and adapt their marketing tactics to stay ahead of the competition.

Examples of ad blindness in a Sentence

formal Ad blindness is a common phenomenon where consumers tend to ignore or overlook advertisements.

informal I think I have ad blindness because I hardly notice any ads anymore.

slang Ad blindness is when you just zone out all the ads, you know?

figurative His ad blindness towards traditional marketing tactics made it challenging for advertisers to grab his attention.

Grammatical Forms of ad blindness

• plural: ad blindnesses
• comparative: more ad blindness
• superlative: most ad blindness
• present tense: experiencing ad blindness
• future tense: will experience ad blindness
• perfect tense: have experienced ad blindness
• continuous tense: is experiencing ad blindness
• singular: ad blindness
• positive degree: ad blindness
• infinitive: to experience ad blindness
• gerund: experiencing ad blindness
• participle: experienced ad blindness

Origin and Evolution of ad blindness

First Known Use: 1990 year

Language of Origin: English

Story behind the word: The term 'ad blindness' originated with the rise of online advertising in the late 20th century.

Evolution of the word: Initially used to describe the phenomenon of internet users ignoring or becoming desensitized to online advertisements, the term has since evolved to encompass the broader concept of individuals tuning out or disregarding all forms of advertising, both online and offline.