Pronunciation: /brændʤæmɪŋ/
noun a term used to describe the act of subverting or disrupting traditional branding strategies
A1 Brandjamming is a marketing strategy.
A2 The company engaged in brandjamming to attract younger customers.
B1 Brandjamming involves disrupting traditional advertising methods.
B2 The brandjamming campaign went viral on social media.
C1 Many companies use brandjamming to challenge industry norms.
C2 The brandjamming initiative led to a significant increase in sales.
verb to engage in the act of subverting or disrupting traditional branding strategies
A1 I am brandjamming my favorite t-shirt with patches.
A2 She enjoys brandjamming her sneakers with different colored laces.
B1 The company decided to brandjam their logo to appeal to a younger audience.
B2 The artist is known for brandjamming famous paintings with modern elements.
C1 The marketing team used brandjamming techniques to create a viral campaign.
C2 The activist group specializes in brandjamming to raise awareness about social issues.
formal The act of brandjamming involves altering or subverting a brand's message or image for a specific purpose.
informal Have you heard about brandjamming? It's when people mess with a brand's logo or advertising.
slang Brandjamming is like trolling a company's marketing efforts.
figurative In the world of marketing, brandjamming is like a rebellious form of artistic expression.
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