noun prejudice or discrimination against individuals with a dark skin tone, typically among people of the same ethnic or racial group
In history, colourism can be traced back to colonialism and its lasting effects on perceptions of beauty and worth based on skin color.
In psychology, colourism can be studied in terms of its impact on self-esteem, identity formation, and mental health.
In sociology, colourism refers to the discrimination or prejudice against individuals with a darker skin tone within the same racial or ethnic group.
In anthropology, colourism can be explored in terms of cultural norms and practices related to skin tone within different societies.
In media studies, colourism can be analyzed in terms of representation and portrayal of individuals with different skin tones in popular media.
In literature, colourism can be explored through character descriptions, societal expectations, and personal experiences, shedding light on the impact of skin tone on individuals' lives.
Psychologists may study the effects of colourism on mental health, self-esteem, and identity formation, providing insights into how discrimination based on skin color can affect individuals' well-being.
Sociologists may analyze how colourism perpetuates social inequalities, influences interpersonal relationships, and shapes cultural norms, contributing to a deeper understanding of systemic discrimination.
Human resources managers may implement diversity and inclusion initiatives to address colourism in the workplace, promoting a more equitable and supportive environment for employees of all skin tones.
Fashion designers may challenge beauty standards by showcasing diverse skin tones in their collections, celebrating the beauty of all shades and challenging the notion that certain skin colors are more desirable than others.