noun a manipulative tactic used in abusive relationships where one person overwhelms the other with excessive displays of affection and attention
verb to engage in the manipulative tactic of love bombing
Love bombing is a manipulation tactic often used by narcissists or abusers to gain control over their victims by showering them with excessive affection and attention in the initial stages of a relationship.
In the context of relationships, love bombing refers to the act of overwhelming someone with displays of affection, praise, and gifts as a way to manipulate or control them.
Love bombing can also be used in marketing to describe a strategy where a company bombards consumers with excessive praise, attention, and promotions to create a sense of loyalty and attachment to the brand.
In cults, love bombing is a technique used to recruit and retain members by showing them excessive love, support, and validation to create a sense of belonging and dependency.
In the field of psychology, love bombing is often used to describe a manipulative tactic where one person overwhelms another with signs of affection and attention in order to gain control or influence over them. Writers may use this concept in their work to explore themes of toxic relationships, emotional manipulation, and power dynamics.
Psychologists may use the term love bombing to help clients recognize and understand the signs of manipulative behavior in relationships. They may also use it in the context of narcissistic abuse, where one partner uses excessive flattery and attention to manipulate and control the other person.
In marketing, love bombing can refer to a strategy where companies shower customers with attention, rewards, and praise to create a sense of loyalty and attachment to the brand. This tactic is often used in customer relationship management to build strong connections and increase customer retention.