Positioning

Synonyms of positioning

• placement
• location
• arrangement

Antonyms of positioning

• displacement
• misplacement
• repositioning

Collocations of positioning

market positioning

Frequency: 75 %

The brand's market positioning helped it attract a specific target audience.

brand positioning

Frequency: 70 %

The company worked on its brand positioning to differentiate itself from competitors.

competitive positioning

Frequency: 65 %

The company analyzed its competitive positioning to identify areas for improvement.

strategic market positioning

Frequency: 60 %

The company's strategic market positioning allowed it to expand into new territories.

Idiomatic Expressions for positioning

• Phrase: repositioning
  Meaning: the act of changing the way a product or brand is perceived in the market in order to appeal to a different target audience or address changing market conditions
  Usage: The company decided to reposition its brand to appeal to a younger demographic.