verb to participate in the act of suddenly disappearing or dropping out of contact, often in a social or romantic context
In a military context, submarining can refer to the tactic of a submarine suddenly surfacing in a surprise attack on enemy ships or vessels.
In technology, submarining can refer to a phenomenon where a website or app suddenly disappears from search engine results, often due to changes in algorithms or penalties for violating guidelines.
In the context of sports, submarining refers to a defensive player intentionally sliding under an offensive player to disrupt their movement or cause them to fall.
Submarining in dating and relationships is when someone suddenly stops communicating with a romantic interest without explanation, only to resurface at a later time as if nothing happened.
In business and marketing, submarining can describe a situation where a product or service gains sudden popularity or success after a period of obscurity or decline.
In the context of writing, 'submarining' can refer to the technique of reintroducing a previously mentioned topic or idea in a way that surprises or engages the reader. It can also refer to the act of burying key information within a piece of writing only to bring it back later for dramatic effect.
In psychology, 'submarining' can refer to the phenomenon where repressed or unresolved issues from the past resurface unexpectedly and impact an individual's current behavior or emotions. It can also be used to describe a pattern of avoidance or denial in therapy sessions.
For marketing specialists, 'submarining' can refer to the strategy of reintroducing a product or service that was previously unsuccessful or overlooked in order to generate renewed interest and sales. It can also describe the act of subtly promoting a brand or message in a way that is not immediately noticeable to consumers.