Business Strategy Terminology

verb to seek information or advice from someone with expertise in a particular area

• Before making any major decisions, it is important to consult with a financial advisor.
• I think you should consult with your parents before deciding on a college major.
• Bro, you gotta consult with the squad before making plans for the weekend.
• In times of uncertainty, it's always good to consult with your inner voice for guidance.

noun The outer limit of an object, area, or surface; a sharp side or part of something

verb To move gradually or cautiously in a particular direction; to gain an advantage over someone in a subtle or underhanded way

• The company's innovative technology gave them an edge in the competitive market.
• His experience working with the latest software gives him an edge in the job market.
• She always knows the latest gossip, giving her an edge in social circles.
• His determination and perseverance give him an edge in overcoming challenges.

adjective describing the best or most favorable conditions or level

• It is important to find the optimal solution to this complex problem.
• You should try to pick the optimal choice for maximum benefit.
• Go with the best option, it's the most optimal.
• The optimal path to success is often through hard work and perseverance.

noun a detailed proposal for doing or achieving something

verb to formulate a method for accomplishing something

• The company presented a detailed business plan to the investors.
• Let's make a plan to meet up for lunch tomorrow.
• I need to come up with a game plan for acing my exams.
• Life doesn't always go according to plan, so be prepared for unexpected twists.

verb to change or adjust something to a different or more appropriate position or direction

• The company decided to realign their business strategy in order to adapt to the changing market conditions.
• I think we should realign our priorities and focus on what's most important.
• Let's shake things up and realign our game plan for success.
• Sometimes we need to realign our thoughts and emotions to find inner peace.

noun An act of swotting; a period of prolonged and intense study.

verb Study assiduously.

• The student spent hours doing a swot analysis to prepare for the upcoming exam.
• I need to swot up on my history notes before the test tomorrow.
• I'm going to swot that math exam like a boss.
• She's a swot when it comes to learning new languages.

verb to consider or include in a decision or calculation

preposition to consider or include in a decision or calculation

• When making a decision, it is important to take into account all relevant factors.
• Before you decide, make sure you take into account everything that could affect the outcome.
• Dude, you gotta take into account how she feels before you make a move.
• In order to truly understand the situation, you must take into account the bigger picture.

noun a strategy of delaying making a decision or taking action until a specific event or outcome occurs

• The negotiation process can often feel like a waiting game as both parties deliberate on the terms.
• I hate playing the waiting game when it comes to hearing back about job applications.
• We've been stuck in this waiting game for hours, I'm getting so bored.
• Life is like a waiting game, you never know what's coming next so you have to be patient.

noun a particular aspect or detail in which someone or something is not as strong or effective as they could be

• Identifying and addressing weak points in the system is crucial for overall improvement.
• I know my weak point is public speaking, but I'm working on it.
• Her weak point is definitely her fear of spiders, she freaks out every time she sees one.
• His lack of confidence is his biggest weak point when it comes to pursuing his dreams.

verb to reduce the level of priority or importance of something

• In order to meet the deadline, we may need to deprioritize certain tasks.
• Let's deprioritize this project for now and focus on more urgent matters.
• I think we should just deprioritize this whole thing and move on.
• Sometimes in life, we need to deprioritize certain goals in order to achieve bigger dreams.

noun a word used to identify any of a class of people, places, or things

verb a word used to describe an action, state, or occurrence

preposition a word governing, and usually preceding, a noun or pronoun and expressing a relation to another word or element in the clause

article a word that is used with a noun to specify grammatical definiteness of the noun, and in some languages extending to volume or numerical scope

• It is important to carefully consider all factors before deciding to throw something into the mix.
• Let's just throw something into the mix and see how it goes.
• I'm gonna throw this new idea into the mix and see if it sticks.
• Sometimes it's good to throw a little chaos into the mix to keep things interesting.

verb to obtain goods or services from within a company or organization rather than from an external supplier

• The company decided to insource their IT department to improve efficiency.
• They're insourcing the customer service team next week.
• I heard they're gonna insource the whole project, dude.
• Sometimes you need to insource your strengths instead of outsourcing them.

noun a form of psychological manipulation or mind game

• The athlete's exceptional head game enabled him to outsmart his opponents on the field.
• She's got a strong head game when it comes to solving puzzles.
• His head game is on point when it comes to picking up girls at the bar.
• Having a strong head game is crucial in navigating through complex situations in life.

noun VUCA stands for Volatility, Uncertainty, Complexity, and Ambiguity. It is a concept used to describe the unpredictable nature of the modern world.

• The current business environment is characterized by VUCA, which stands for volatility, uncertainty, complexity, and ambiguity.
• Things are pretty VUCA right now in the market, so we need to be prepared for anything.
• The situation is so VUCA that we have no idea what's going to happen next.
• Navigating through life can sometimes feel like being in a VUCA world where nothing is certain.

noun a statement or proposition that demonstrates or illustrates the truth or validity of something

preposition a word governing, and usually preceding, a noun or pronoun and expressing a relation to another word or element in the clause

• The experiment provided a clear proof of principle for the new theory.
• The test showed that the idea works in practice, so it's a proof of principle.
• The trial run was successful, so that's the proof of principle right there.
• Seeing the prototype in action was a solid proof of principle for the project's feasibility.

verb to give an advantage or benefit to someone or something

• Advantaging certain individuals over others is not fair and goes against the principles of equality.
• She's always advantaging her friends by giving them special treatment.
• Stop advantaging your buddies all the time, it's not cool.
• In the game of life, sometimes advantaging yourself means disadvantaging others.