noun
a phenomenon where presenting evidence that contradicts a person's belief can actually strengthen their original belief
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The backfire effect occurs when presenting evidence contrary to a person's beliefs actually strengthens those beliefs.
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Trying to prove someone wrong can sometimes have the opposite effect and make them believe even more strongly - that's the backfire effect.
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Debunking myths can sometimes backfire and make people believe in them even more, it's like a reverse psychology thing.
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It's like throwing fuel on a fire - trying to change someone's mind with facts can often result in the backfire effect.