Digital Marketing Buzzwords

noun A sudden swooping or springing movement made by an animal to capture prey.

verb To spring or swoop suddenly in order to catch or attack something.

• The tiger waited patiently for the perfect moment to pounce on its prey.
• I saw the cat pounce on a mouse in the backyard.
• The salesperson tried to pounce on me with a high-pressure pitch.
• She was ready to pounce on any opportunity that came her way.

noun A word that represents a person, place, thing, or idea. In this case, 'button' is a noun because it is a physical or virtual device that can be pressed or clicked to perform a specific action.

• The website has a share button to easily post articles on social media.
• Just click the share button to show your friends that funny video.
• Don't forget to hit the share button so everyone can see this cool post.
• She always hits the share button on life lessons to spread positivity.

noun CTA stands for Call to Action, which is a marketing term used to prompt a response or encourage a specific action from the audience.

• The CTA on the website prompts users to sign up for the newsletter.
• Make sure you click on the CTA button to get the discount.
• I always ignore those annoying CTAs that pop up everywhere.
• In life, it's important to recognize the CTAs that guide us towards our goals.

noun a type of capitalism where businesses collect and use data from individuals to influence their behavior and maximize profits

• The concept of surveillance capitalism refers to the commodification of personal data for profit.
• Surveillance capitalism is when companies track your online activity to target ads at you.
• Man, surveillance capitalism is getting out of control with all these targeted ads everywhere.
• Surveillance capitalism is like having a digital shadow following you around, collecting information to sell to the highest bidder.

adjective relating to or denoting the transmission of cultural traits or ideas between individuals or groups through imitation, typically through the use of memes.

• The study of memetic evolution in cultural phenomena is a fascinating field of research.
• I love sharing memetic jokes with my friends online.
• That meme went totally memetic, everyone is sharing it!
• The idea of cultural evolution being memetic in nature is thought-provoking.

noun a type of language or communication used on the internet or in cyberspace

• The company's IT department is well-versed in cyberspeak and can effectively communicate with tech experts.
• I had to ask my friend to help me understand all the cyberspeak in that online forum.
• I can't believe how much cyberspeak is used in gaming chat rooms these days.
• Learning a new programming language can feel like deciphering a complex form of cyberspeak.

adjective a term used to describe someone who has gained fame or popularity through the social media platform Instagram

• The instafamous influencer was invited to speak at the prestigious marketing conference.
• My friend is totally instafamous now, with thousands of followers on Instagram.
• She's so instafamous, she gets free stuff from companies all the time.
• Becoming instafamous overnight is like winning the social media lottery.

noun a type of company or website that produces large amounts of low-quality content for the purpose of generating revenue through advertising or other means

• Many freelance writers rely on content mills to find consistent work.
• I heard that content mills are a good way to make some extra cash writing online.
• I'm thinking about signing up for a content mill to boost my writing portfolio.
• Working for a content mill can feel like being on a writing assembly line.

noun a social media phenomenon where a large number of people post about the same topic on Twitter in a short period of time

• The politician faced backlash after a Twitter storm erupted over their controversial remarks.
• I can't believe the Twitter storm that started over that celebrity's outfit at the award show.
• Did you see the Twitter storm about that new meme? It's hilarious!
• The Twitter storm of criticism hit the company hard, causing a drop in their stock prices.

noun a proper noun referring to the popular augmented reality game Pokemon GO

• The act of Pokemon-going has become a popular pastime among young adults.
• I love Pokemon-going with my friends on weekends.
• Let's go Pokemon-going and catch some rare creatures!
• Pokemon-going is like going on a real-life treasure hunt for virtual creatures.

noun a combination of chart and article, typically a data-driven article that includes visual representations such as charts and graphs

• The charticle in the magazine provided a detailed analysis of the current market trends.
• I found a cool charticle online that breaks down the latest fashion trends.
• Did you see that charticle on social media about the best workout routines?
• The charticle acted as a roadmap for navigating through the complex world of investing.

noun a person who interns at a company twice, typically during different time periods such as summer and winter

• The twintern program allows college students to gain work experience during their winter break.
• My friend is a twintern at a tech company this winter.
• I'm thinking of becoming a twintern at a startup next semester.
• Being a twintern in the corporate world can open up many opportunities for advancement.

noun the act of removing a product from its packaging

verb to remove a product from its packaging

• The unboxing of the new product was done carefully to avoid any damage.
• I love watching unboxing videos on YouTube to see people's reactions.
• Did you catch the unboxing of the latest sneaker drop?
• Unboxing a new opportunity can lead to exciting possibilities.

noun a blend of the words 'Twitter' and 'anniversary', used to describe the anniversary of joining Twitter or the creation of a Twitter account

• Today marks my Twitterversary, as I have been on this platform for exactly one year.
• Can't believe it's already my Twitterversary! Time flies when you're tweeting away.
• Happy Twitterversary to me! Can't believe I've been on this app for a whole year.
• Celebrating my Twitterversary feels like a milestone in my social media journey.

adjective describing something as being fantastic in relation to mobile applications or apps

• The new mobile application is truly apptastic in terms of functionality and user experience.
• I just downloaded this apptastic game and I can't stop playing it!
• That app is so apptastic, it's like magic on my phone.
• Her organizational skills are apptastic, she always knows how to manage her time effectively.

noun a screenshot of a particular moment in a video or movie

verb to take a screenshot of a particular moment in a video or movie

• I took a screencap of the document for reference.
• I grabbed a quick screencap of the funny meme.
• I snagged a screencap of the conversation before it disappeared.
• Her words left a lasting impression, like a mental screencap.

adjective describing something as being fantastic or amazing in relation to the web or internet

• The webtacular design of the new website impressed all the stakeholders.
• I love the webtacular layout of this blog, it's so easy to navigate.
• That website is totally webtacular, I could spend hours on it!
• The webtacular performance of the team on the project was a sight to behold.

noun a term used to describe the online community of Twitter users

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• The Twittersphere was abuzz with discussions about the upcoming election.
• I saw a lot of funny memes in the Twittersphere today.
• The Twittersphere is lit right now with all the drama going on.
• In the vast Twittersphere, opinions clash and trends come and go.

noun a made-up word with no specific definition or meaning

• The twittow platform allows users to engage in meaningful discussions and share valuable insights.
• I love scrolling through twittow to see what everyone is up to.
• I can't believe the drama that went down on twittow last night!
• Her mind was like a twittow feed, constantly buzzing with new ideas and thoughts.

adjective resembling or characteristic of Adobe, the software company known for its design and multimedia software products

• The new software has a user-friendly interface that is adobelike in its design.
• I love how adobelike this photo editing app is!
• This app is totally adobelike, it makes editing photos so easy.
• Her artistic skills are adobelike, she can create stunning designs effortlessly.