noun
a theory that suggests positive reinforcement and indirect suggestions can influence the behavior and decision-making of individuals
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The concept of nudge theory is often used in the field of behavioral economics.
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Have you heard of nudge theory? It's all about subtly influencing people's decisions.
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Nudge theory is like giving someone a little push in the right direction.
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In a way, nudge theory is like guiding someone through a maze without them even realizing it.