noun
a modest or low view of one's own importance or abilities, often feigned for politeness or to gain approval
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It is important to distinguish between genuine humility and false modesty in social interactions.
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Stop with the false modesty, we all know you're great at what you do.
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Don't front with that false modesty, you know you're killing it.
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Her false modesty was like a thin veil covering her true talent and abilities.