noun
a flexible ruler used for measuring length, typically made of a thin strip of metal, cloth, or plastic
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The tailor used a tape measure to take precise measurements for the custom suit.
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Can you pass me the tape measure so I can see if this couch will fit through the door?
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I always keep a tape measure in my toolbox for quick fixes around the house.
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She used her intelligence as a tape measure to gauge the situation before making a decision.