Marketing Strategies And Segmentation

1 words in this vocabulary list

noun a group or category to which people feel they belong or are included in

adjective pertaining to or characteristic of a particular group to which people feel they belong

  • Members of the ingroup were more likely to support the proposed policy changes.
  • We should stick together as an ingroup to achieve our goals.
  • The ingroup is always down for a good time.
  • The ingroup acts as a shield against outside criticism.