Marketing Terms

verb to cause someone or something to have a liking for or interest in something

adjective having the power to draw attention or interest

• The new marketing campaign attracted a lot of attention from potential customers.
• The new restaurant in town really attracted a big crowd last night.
• That new video game trailer attracted a ton of hype online.
• Her positive energy attracted good vibes wherever she went.

verb A verb is a word that expresses an action or a state of being. In this case, 'include' is a verb that indicates the action of adding something as part of a whole.

• The list of required documents include a copy of your passport and a recent bank statement.
• Make sure to pack everything for the trip, including your toothbrush and sunscreen.
• I'm going to make a killer playlist for the party, it will include all the latest hits.
• To truly understand the concept, you must include all possible variables in your analysis.

noun a person who acts as a link between people in order to try to bring about an agreement or reconciliation; a mediator

adjective acting as a mediator or an intermediate agent; involving an intermediate agency or an intermediate step

• The intermediary played a crucial role in facilitating communication between the two parties.
• I prefer to use an intermediary when dealing with sensitive matters.
• The intermediary hooked us up with a sweet deal on the new apartment.
• Trust is like an intermediary that bridges the gap between two hearts.

noun a word that represents a person, place, thing, or idea. In this phrase, 'impression' is a noun that refers to the effect or impact made on someone

verb a word that expresses an action or a state of being. In this phrase, 'make' is a verb that indicates the action of creating or forming something

article a word that specifies a noun. In this phrase, 'an' is an article that indicates a non-specific noun following it

• Her impeccable presentation and confident demeanor never fail to make an impression in business meetings.
• Wearing that stunning dress will definitely make an impression on your date.
• Dude, if you show up with that car, you'll totally make an impression at the party.
• The artist used bold colors and striking imagery to make an impression with their latest painting.

noun a magazine or newspaper published at regular intervals

adjective occurring or appearing at regular intervals

• The library carries a vast collection of periodicals for research purposes.
• I love flipping through the periodicals at the doctor's office.
• I found some juicy gossip in the latest periodical.
• His life seemed to be stuck in a never-ending periodical of routine and monotony.

noun a person regarded as likely to succeed or as a potential customer, client, etc.

verb to search for or explore (a region) for mineral deposits or oil

• The company is considering the prospect of expanding into international markets.
• I heard there's a job opening at that new company, might be a good prospect for you.
• That new restaurant has been getting good reviews, it's a solid prospect for dinner tonight.
• As she looked out at the vast ocean, she couldn't help but feel a sense of endless prospect before her.

noun a complete overhaul or restructuring of something, typically in order to make improvements

verb to give new and improved form, structure, or appearance to something

• The company decided to revamp its marketing strategy to attract more customers.
• I think it's time to revamp my wardrobe and get some new clothes.
• Let's revamp this old car and make it look cool again.
• Sometimes we need to revamp our mindset in order to see things from a different perspective.

adverb An adverb is a word that modifies a verb, adjective, or another adverb. It often indicates manner, time, place, degree, or frequency of an action.

conjunction A conjunction is a word that connects words, phrases, or clauses in a sentence. It serves to link ideas or show relationships between them.

• Similarly, the two research studies produced almost identical results.
• I feel the same way about the situation, similarly to how you do.
• I'm into indie music, and similarly, my friends are too.
• Just like a flower needs sunlight to grow, similarly, we need positivity to thrive.

noun a request for something, usually in a formal or serious manner

• The company strictly prohibits any form of solicitation in the workplace.
• I keep getting these annoying solicitation calls from telemarketers.
• I can't believe he fell for that solicitation scam.
• Her constant solicitation for attention is starting to annoy me.

adjective describes the noun 'target' as being accurate or precise

• The project is progressing well and we are on target to meet our deadline.
• Don't worry, we're on target to finish the assignment on time.
• We're totally on target with this plan, nothing can stop us now!
• His criticism was harsh, but it was on target and made me reflect on my actions.