Political Communication Techniques

verb to make something seem less important or serious than it really is

• The company tried to play down the negative impact of the financial report during the press conference.
• Don't play down the importance of studying for your exams, it's crucial for your success.
• She always tries to play down her achievements, but we all know she's amazing.
• He tends to play down his emotions, but deep down we know he cares a lot.

noun a series of tweets posted in rapid succession on a particular topic

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• The politician went on a tweetstorm to address the recent controversy.
• I can't believe the tweetstorm that happened after the celebrity's post.
• The tweetstorm about the new album is blowing up on social media.
• Her emotions were like a tweetstorm, unpredictable and intense.