Printing Industry Terms

noun a substance used for coloring or painting

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• The artist carefully mixed different pigments to create the perfect shade for the painting.
• I love how vibrant the pigment in this lipstick is!
• That car's paint job has some seriously cool pigment going on.
• Her words added a new pigment to the conversation, changing its tone entirely.

noun the process of adjusting the spacing between characters in a proportional font

• The graphic designer carefully adjusted the kerning between each letter to ensure optimal spacing.
• I think the kerning on this poster could use some tweaking, it looks a bit off.
• Dude, you need to fix the kerning on your presentation slides, it's hurting my eyes.
• The kerning between them seemed to represent the distance that had grown between their friendship.