Reputation Management

noun a form of communication, such as newspapers, television, or social media, that is used to share information or news about someone or something in a negative or unfavorable way

• The company is facing a lot of bad press due to the recent scandal.
• The company is getting a ton of bad press because of what happened.
• The company is getting roasted in the media with all this bad press.
• The bad press is like a dark cloud hanging over the company's reputation.

noun A word that represents a person, place, thing, or idea. In this case, 'public image' is a noun that refers to the perception or reputation of an individual or organization in the eyes of the public.

• The company's public image was carefully managed by the PR team.
• People's opinions of the company were shaped by its public image.
• The celeb's public image took a hit after that scandal.
• Her public image was like a carefully crafted facade, hiding the true person underneath.

noun a word that represents a person, place, thing, or idea

preposition a word that shows the relationship between a noun (or pronoun) and other words in a sentence

article a word that is used to indicate whether a noun is specific or unspecific

• The court of public opinion can have a significant impact on a company's reputation.
• In the court of public opinion, it seems like everyone has already made up their minds.
• You don't want to be on the wrong side of the court of public opinion.
• She felt like she was on trial in the court of public opinion, with everyone judging her every move.

noun a propaganda strategy used by organizations or governments to improve their public image through sports-related activities or events

• Sportswashing is a term used to describe the practice of countries using sports events to improve their public image.
• Have you heard of sportswashing? It's when countries try to boost their reputation through sports.
• Sportswashing is like when a country tries to cover up their bad actions with sports stuff.
• Sportswashing is like putting a fresh coat of paint on a damaged reputation.