Sensory Marketing Terms

noun a food or dish that is hot or pungent in flavor

adjective describing a food or flavor that is hot or pungent

• The spicy curry was a hit at the dinner party.
• I love eating spicy food, it really adds a kick to my meals.
• That hot sauce is so spicy, it's fire!
• Her personality is as spicy as the salsa on taco night.

noun a word that represents a person, place, thing, or idea

adjective a word that describes or modifies a noun or pronoun

• The acoustical perfume of the concert hall enhanced the audience's listening experience.
• I love how the acoustical perfume of the music fills the room.
• The acoustical perfume at the live show was lit!
• The acoustical perfume of her voice lingered in the air long after she finished singing.