Social Media Advertising

verb to target a very specific group or audience with tailored messages or advertisements

• The political campaign microtargeted specific demographics with tailored messaging.
• The company microtargeted ads to people based on their online behavior.
• The marketing team totally microtargeted their new product to millennials.
• His speech seemed to be microtargeted towards winning over undecided voters.

noun a paid announcement, as of goods for sale, in newspapers or magazines, on radio or television, etc.

• The company spent a significant amount on advertisements to promote their new product.
• I keep seeing those annoying advertisements for the same product everywhere.
• I'm so tired of those ads, they're so in your face.
• His constant bragging about his success is like his own personal advertisement.