Strategy Missteps

1 words in this vocabulary list

noun A miscalculation or error that has an unexpected and undesirable result

verb To have an unexpected and undesirable result, especially contrary to one's intentions

  • The company's attempt to manipulate public opinion ended up backfiring on them.
  • I thought skipping breakfast would help me lose weight, but it backfired and I ended up eating more at lunch.
  • I tried to prank my sister, but it totally backfired and she got me back even worse.
  • His plan to impress his crush with a grand gesture backfired when she found it too overwhelming.