noun an extreme or irrational fear of gold
Aurophobia is relevant in the field of psychology as it refers to the fear of gold. This phobia may manifest in individuals with anxiety or other mental health disorders.
Aurophobia could impact the luxury goods market, particularly in relation to products made of gold, as individuals with this fear may avoid purchasing or using such items.
In the jewelry industry, aurophobia may be considered when designing and marketing gold jewelry to cater to individuals who have a fear of gold.
A writer may use the term 'aurophobia' in a story or article discussing a character's fear of gold or wealth.
A psychologist may use 'aurophobia' when diagnosing a patient with an irrational fear or aversion to gold objects.
A jeweler may encounter customers with aurophobia when discussing or selling gold jewelry, and they may need to handle the situation sensitively.