Brand Perception

noun a type of product manufactured by a particular company under a particular name

verb to mark with a branding iron to indicate ownership

adjective referring to a particular brand or type of product

preposition used to indicate the source or manufacturer of a product

• The company decided to rebrand their image in order to attract a younger demographic.
• I love shopping for this brand because their clothes are always trendy.
• That brand is so lit, everyone is wearing their sneakers.
• Her reputation as a leader in the industry is her personal brand.

noun a point of contact or interaction between a business and its customers

• The company's website is a crucial touchpoint for customer interactions.
• Make sure to check the touchpoint on the app for any updates.
• I'll hit you up on our touchpoint to discuss the details.
• The handshake between the two leaders served as a touchpoint for future collaborations.