E-Commerce Strategies

noun a person or organization officially attached to a larger body

verb to officially connect or associate with a larger body or organization

• The company has an affiliate program in place for partners to promote their products.
• My friend is an affiliate for a popular clothing brand and gets discounts on their merchandise.
• I'm thinking about becoming an affiliate for that new skincare line everyone's talking about.
• Being an affiliate for that charity organization has really helped me feel like I'm making a difference in the community.

noun A buyers club is a group or organization formed to collectively purchase goods or services in order to get discounts or better deals.

• The buyers club was established to provide exclusive discounts to its members.
• Hey, have you heard about the buyers club? You can get some great deals there.
• I'm part of this cool buyers club that hooks me up with all the latest gadgets.
• Being part of the buyers club gives you access to a whole new world of shopping opportunities.

noun the act of modifying or personalizing something according to individual preferences or specifications

• The software company offers a high level of customization for their clients.
• You can customize your profile settings to your liking.
• I love how you can totally customize your ride with all the cool accessories.
• Personal growth requires a level of customization to meet individual needs.

noun a long, thin extension at the rear of an animal's body

adjective extending a great distance or period of time

• The long tail distribution of sales data shows that a few products have high demand while many others have low demand.
• I always find it interesting to see the long tail of products on online shopping websites.
• I'm all about that long tail when it comes to finding niche products.
• In the world of content creation, focusing on the long tail of keywords can lead to more sustainable traffic growth.

noun a type of fraud that occurs in pay-per-click online advertising when a person or automated script clicks on an ad without any intention of engaging with the content or making a purchase

• Click fraud is a serious issue that can lead to financial losses for businesses advertising online.
• I heard that some companies are getting scammed by click fraud on their ads.
• Watch out for those shady websites that try to pull off click fraud schemes.
• In the world of online advertising, click fraud is like a hidden thief stealing your marketing budget.

noun a software tool or application that prevents advertisements from being displayed on websites

• Many websites have implemented measures to detect and prevent the use of ad blockers.
• I had to disable my ad blocker to access certain content on the website.
• Dude, you gotta get that ad blocker if you want to browse the internet hassle-free.
• Using an ad blocker is like putting on noise-canceling headphones for the internet.

noun A word that represents a person, place, thing, or idea. In this case, 'ad injector' is a noun that refers to a software tool or program that inserts advertisements into webpages or apps.

• The ad injector software was found to be in violation of several advertising regulations.
• I heard that website uses some kind of ad injector to make more money.
• Don't trust those sites with ad injectors, they're just trying to scam you.
• His constant interruptions were like an ad injector in the middle of a conversation.

noun the act of cutting out the middleman or intermediary in a transaction or process

• The rise of online platforms has led to disintermediation in many industries.
• Cutting out the middleman is a form of disintermediation that can save you money.
• People are all about disintermediation these days, trying to go direct to get the best deals.
• In a way, disintermediation is like removing the barriers between you and what you want.

noun the process of making something searchable or accessible through the use of the Google search engine

• The process of googalization, also known as googlization, refers to the increasing influence of Google on various aspects of society.
• Have you noticed the googalization, or googlization, of our search habits since Google became so popular?
• I can't keep up with all this googalization stuff, it's changing everything!
• The googalization, or googlization, of our lives is like living in a digital age where information is just a click away.

noun a software or tool designed to prevent advertisements from being displayed on a webpage

• Many websites are implementing measures to combat the use of adblockers.
• I can't access this site because my adblocker is on.
• I always use adblockers to avoid annoying pop-up ads.
• Using adblockers is like putting up a shield against intrusive advertisements.

noun a person or thing that blocks advertisements on websites or apps

• Many websites are implementing measures to combat the use of ad-blockers.
• I had to disable my ad-blockers to access certain content on the website.
• Ad-blockers are a lifesaver when browsing the internet without all those annoying ads.
• Using ad-blockers is like putting up a shield against intrusive advertisements.

noun A technology platform that stores, manages, and delivers online advertisements to websites or mobile apps.

• The ad server is responsible for delivering targeted advertisements to website visitors.
• The ad server is like the traffic cop for online ads.
• The ad server is the puppet master of online ads.
• The ad server is the gatekeeper of digital advertising.