Bait-And-Switch

Synonyms of bait-and-switch

• deceptive advertising
• false advertising
• bait and trap

Antonyms of bait-and-switch

• honest advertising
• transparent marketing
• clear promotion

Collocations of bait-and-switch

fraudulent scheme

Frequency: 85 %

The bait-and-switch scheme was eventually exposed as a fraudulent operation.

false advertising

Frequency: 80 %

The bait-and-switch scheme was a clear case of false advertising.

deceptive practice

Frequency: 75 %

The bait-and-switch tactic was seen as a deceptive practice by consumer protection agencies.

sales tactic

Frequency: 70 %

The bait-and-switch sales tactic left customers feeling deceived.

marketing strategy

Frequency: 60 %

The company's bait-and-switch marketing strategy backfired when customers caught on.

Idiomatic Expressions for bait-and-switch

• Phrase: bait-and-switch tactic
  Meaning: a deceptive marketing strategy where a customer is lured in with an attractive offer only to be presented with something less desirable
  Usage: The company was fined for using bait-and-switch tactics to sell their products.