noun a period of the year between peak and off-peak seasons, typically characterized by moderate weather and fewer crowds
In the hospitality industry, shoulder season is a time when hotels and resorts offer special promotions and deals to attract guests during slower periods.
Shoulder season can also be relevant in agriculture, referring to the transitional periods between major growing seasons.
Retailers may use the concept of shoulder season to plan inventory and promotions for times when sales are typically slower.
Shoulder season refers to the period between peak and off-peak seasons when travel destinations are less crowded and prices are typically lower.
In the travel industry, a writer may use the term 'shoulder season' to refer to the period between peak and off-peak seasons when travel is less crowded and prices are lower.
A psychologist may use the term 'shoulder season' metaphorically to describe a transitional period in a person's life where they are neither fully engaged nor fully disengaged from a particular behavior or mindset.
A retail manager may use the term 'shoulder season' to refer to the time between major shopping holidays or events when sales are slower and inventory turnover is lower.
A hotel manager may use the term 'shoulder season' to describe the period between peak tourist seasons when occupancy rates are lower and room rates may be discounted to attract guests.