Touchpoint

Synonyms of touchpoint

• contact point
• interaction point
• customer interaction point

Antonyms of touchpoint

• separation
• disconnect
• gap

Collocations of touchpoint

customer engagement

Frequency: 65 %

The email newsletter served as an important touchpoint for customer engagement.

digital experience

Frequency: 60 %

The website was a key touchpoint for the digital experience.

marketing strategy

Frequency: 55 %

The event sponsorship was a key touchpoint in the marketing strategy.

brand interaction

Frequency: 50 %

The social media campaign was a successful touchpoint for brand interaction.

Idiomatic Expressions for touchpoint

• Phrase: customer touchpoint
  Meaning: a specific point of interaction between a customer and a business, such as a website, social media page, or customer service call
  Usage: Businesses analyze customer touchpoints to improve the overall customer experience and identify areas for enhancement.