noun a small, diverse group of people assembled to participate in a guided discussion or feedback session about a particular product, service, or topic
Focus groups are utilized in psychology research to study group dynamics, attitudes, and behaviors within a controlled setting.
Focus groups are sometimes used in educational research to gather feedback from students, teachers, or administrators on curriculum, programs, or policies.
Focus groups are commonly used in marketing research to gather feedback on products, services, or advertising campaigns.
Focus groups are often employed in advertising to test the effectiveness of ad campaigns and messaging strategies.
Focus groups play a key role in market research by providing insights into consumer preferences, behaviors, and attitudes.
Focus groups are utilized in product development to test prototypes, gather user feedback, and identify areas for improvement.
Focus groups are used in UX design to evaluate user interfaces, gather feedback on usability, and identify pain points in the user experience.
Writers may use focus groups to gather feedback on their work, test out new ideas, or understand their target audience better.
Psychologists may use focus groups as a research method to study group dynamics, attitudes, behaviors, or perceptions within a specific population.
Marketers may use focus groups to gather insights on consumer preferences, perceptions of products or services, or to test out new advertising campaigns.
Product managers may use focus groups to gather feedback on new product concepts, features, or to identify areas for improvement.
Politicians may use focus groups to understand public opinion on certain policies, issues, or to gauge voter sentiment towards their campaign.